Aug polls: Report fairly, media urged
Published On May 28, 2021 » 1494 Views» By Times Reporter » Latest News
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By James Kunda –

THE August 12, 2021 pre-election media monitoring report for Zambia has raised a need for media houses to balance stories and allocate more coverage to voters ahead of the polls.
The report, covering the period March to May 2021 and launched in Lusaka yesterday, revealed that 76 per cent of the 1,152 stories surveyed from an audience of 500 consumers were not balanced.

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