Browsing the "Columns" Category
February 9, 2016 - 0 Comments

Today we look at one of the vexing business concept called return on investment (ROI) or return on capital (ROC) from a lay man point of view. Or in short, what a business can pay...

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February 9, 2016 - 0 Comments

EARY last month we featured an article entitled new technologies change marketing strategies. In that article, we discussed a number of trends which have transformed the marketing landscape. One of the transformative trends that we...

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February 2, 2016 - 0 Comments

Since the publication of the law that requires every motorist to display an insurance disc, a lot of sensitisation has been going on. Despite this education there is still some misunderstanding which I will endeavor...

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February 2, 2016 - 0 Comments

Continued from last week According to National Heritage Conservation Commission (NHCC) senior conservation officer Richard Mbewe, Victoria Falls World Heritage Site in Livingstone recorded a high number of local visitors during the year 2015 compared...

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January 26, 2016 - 0 Comments

THE construction sector plays an important role in the economic development of the country. Building and construction has been the largest industrial sector of Zambia comprising 27.5 per cent of the Growth Domestic Product (GDP)...

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January 26, 2016 - 0 Comments

As at January 1, 2016 there were 222 licensed insurance agents by the Pensions and Insurance Authority (PIA). This number does not include sales representatives who are employed through these agent licences. However, these are...

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January 26, 2016 - 0 Comments

THIS week, I will focus on the importance of domestic tourism in sustaining Zambia’s economy amidst economic turbulence. To start with, the Zambian economy has recently been facing challenges arising from external and domestic factors....

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January 26, 2016 - 0 Comments

LAST week we looked at the need for businesses to align their corporate culture with their business strategy. We also noted that a highly-engaged workforce was essential to achieve strategic objectives and goals. We further...

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January 26, 2016 - 0 Comments

In today’s article we take a look at attracting and satisfying the customers in Small and Medium Enterprises (SMEs). Forming and establishing a business is one thing but attracting and satisfying customers is another. A...

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January 21, 2016 - 0 Comments

TALKING Shop is concerned with the manner in which some chain store clothing outlets are increasing their prices of old products. A named clothing outlet in Ndola has increased prices of its old stock by...

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